Managing a Green, Social Brand

Posted by admin on March 23, 2010

Once upon a time, Brand management meant quality product, clever ad art, and stellar customer service. Now, one decade into the 21st century, marketers have to tussle with social networking, and green responsibility in addition to coherent Branding across web, print, radio, and television.
Even though new media isn’t so new, companies still struggle with how [...]

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Look for My Article on Social Networking in Writers’ Journal

Posted by admin on March 4, 2010

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March has a lot of Crazy Obervances for Writers

Posted by admin on March 1, 2010

Recent developments in my social networking efforts on behalf of my clients have sent me scrounging for timely topics on a wide variety of things. I found this marvelous resource when I was keeping Smithsonian Magazine’s Kids’ Castle (sadly now gone away) up to date. Brownielocks keeps a complete list of crazy holidays and observances [...]

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