Communicating with Your Readership: Building an Email List – Part 1 of 2

Posted by Angela Render on November 4, 2010

Full Series Communicating with Your Readership: Building an Email List – Part 1 of 2 Communicating with Your Readership: Effective Emailing – Frequency and Format – Part 2 of 2 This article appeared in the September/October 2009 issue of Writers’ Journal. It’s part 1 of a 2 part series. View “Communicating with Your Readership: Building [...]

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How Google’s Upcoming Algorithm Change Effects Your SEO

Posted by Angela Render on August 27, 2010

Here’s an e-bulletin I sent out from Thunderpaw. The Caterwaul Dear Friends, I wanted to take a moment and mention some interesting new developments in SEO. The first development that should interest you is that Yahoo’s search is no longer powered by Google. Yahoo announced several months ago that they were looking into it. On [...]

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It’s Not That Americans Won’t Read; We’ve Spoiled Them

Posted by Angela Render on June 24, 2010

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Capitalizing on the E-Book Trend: Making an E-Book

Posted by Angela Render on May 10, 2010

This article appeared in the July/August 2009 issue of Writers’ Journal. View “Capitalizing on the E-Book Trend: Making an E-Book” as it appeared in Writers’ Journal. As we move deeper into the Information Age, we’re seeing drastic changes in the publishing landscape. The e-book is yet one more piece of this mechanical puzzle, but it [...]

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Managing a Green, Social Brand

Posted by Angela Render on March 23, 2010

Once upon a time, Brand management meant quality product, clever ad art, and stellar customer service. Now, one decade into the 21st century, marketers have to tussle with social networking, and green responsibility in addition to coherent Branding across web, print, radio, and television. Even though new media isn’t so new, companies still struggle with [...]

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Favorite Holiday Traditions Survey Results

Posted by Angela Render on December 17, 2009

Near the end of November I set up a survey to find out what sorts of things people look forward to over the winter holidays—favorite traditions, food, etc. I had a great response and learned a lot about how other people look at this time of year. While the results are in no way reflective [...]

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