Effective QR – A Life Lesson

Posted by Angela Render on April 20, 2011

QR (quick response) codes are moving from tech geek novelty to fact of life. Neilson estimates that by December 2012, one in two Americans will own a smartphone and those mobile devices with bar code scanner apps are the reason QR is such a dream come true for marketers. For the first time ever, a [...]

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Communicating with Your Readership: Building an Email List – Part 1 of 2

Posted by Angela Render on November 4, 2010

Full Series Communicating with Your Readership: Building an Email List – Part 1 of 2 Communicating with Your Readership: Effective Emailing – Frequency and Format – Part 2 of 2 This article appeared in the September/October 2009 issue of Writers’ Journal. It’s part 1 of a 2 part series. View “Communicating with Your Readership: Building [...]

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How Google’s Upcoming Algorithm Change Effects Your SEO

Posted by Angela Render on August 27, 2010

Here’s an e-bulletin I sent out from Thunderpaw. The Caterwaul Dear Friends, I wanted to take a moment and mention some interesting new developments in SEO. The first development that should interest you is that Yahoo’s search is no longer powered by Google. Yahoo announced several months ago that they were looking into it. On [...]

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It’s Not That Americans Won’t Read; We’ve Spoiled Them

Posted by Angela Render on June 24, 2010

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The Magic of One More Smith Animal Rescue and Sanctuary

Posted by Angela Render on June 10, 2010

On a recent whirlwind trip to New Jersey, I begged a visit to one of my favorite clients’ sites, One More Smith Animal Rescue and Sanctuary. I got my wish. Amy Smith took me out and I spent an hour snapping photos and petting cats. The Rescue is housed primarily in a converted barn with [...]

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Capitalizing on the E-Book Trend: Making an E-Book

Posted by Angela Render on May 10, 2010

This article appeared in the July/August 2009 issue of Writers’ Journal. View “Capitalizing on the E-Book Trend: Making an E-Book” as it appeared in Writers’ Journal. As we move deeper into the Information Age, we’re seeing drastic changes in the publishing landscape. The e-book is yet one more piece of this mechanical puzzle, but it [...]

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